Business Life

New Developments in the Theory of Networks: Franchising, by Mika Tuunanen,Josef Windsperger,Gérard Cliquet,George

By Mika Tuunanen,Josef Windsperger,Gérard Cliquet,George Hendrikse

the idea of networks goals at constructing theoretical perspectives at the layout and administration of alliances, franchise chains, licensing, joint ventures, cooperatives, and enterprise capital kinfolk. the present pattern in economics and administration of networks is twofold: First there's a powerful tendency towards program of theoretical techniques built either in organizational economics, strategic administration and association concept. the second one development refers back to the improvement of extra integrative perspectives on networks. in particular, combining organizational economics, strategic administration and relational perspectives on networks are very promising learn instructions. ranging from this prestige of study, the present e-book emphasizes community learn as a theory-driven box by way of delivering new views on agreement layout, determination and possession rights, worth construction, wisdom administration and the function of social capital in franchising networks, alliances and cooperatives.

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